MS Dynamics CRM - Change Grid view background color

My client wants to change the grid view color based on the contact entity address type value is "Ship To". So i added a button in the contact entity "<ribbondiffxml>", but i didn't make it display, you can see there is no command in the "<displayrules>". I added new <customrule> to call the javascript("dns_contact") function ("BackGroundColorGrid") to change the color. Make sure you added jquery in your webresources.

Same way you can change color for the grid.

<Entity>
      <Name LocalizedName="contact" OriginalName="contact">contact</Name>
      <ObjectTypeCode/>
      <EntityInfo/>
      <FormXml/>
      <SavedQueries/>
      <RibbonDiffXml>
        <CustomActions>
          <CustomAction Id="dns.McTools.HomePageGrid.contact.BackGroundColor.Button.CustomAction" Location="Mscrm.HomepageGrid.contact.MainTab.Management.Controls._children" Sequence="15">
            <CommandUIDefinition>
              <Button Alt="$LocLabels:McTools.HomePageGrid.contact.BackGroundColor.Button.Alt" Command="BackGroundColorView.Command" CommandType="General" Description="BackGroundColor" Id="McTools.HomePageGrid.contact.BackGroundColor.Button" Image32by32="" Image16by16="" LabelText="" Sequence="15" TemplateAlias="o1" ToolTipTitle="" ToolTipDescription="" />
            </CommandUIDefinition>
          </CustomAction>
        </CustomActions>
        <Templates>
          <RibbonTemplates Id="Mscrm.Templates"></RibbonTemplates>
        </Templates>
        <CommandDefinitions>
          <CommandDefinition Id="BackGroundColorView.Command">
            <EnableRules>
              <EnableRule Id="dns.contact.EnableRule0.EnableRule" />
            </EnableRules>
            <DisplayRules />
            <Actions />
          </CommandDefinition>
        </CommandDefinitions>
        <RuleDefinitions>
          <TabDisplayRules />
          <DisplayRules />
          <EnableRules>
            <EnableRule Id="dns.contact.EnableRule0.EnableRule">
              <CustomRule FunctionName="BackGroundColorGrid" Library="$webresource:dns_contact" Default="false" InvertResult="false">
                <CrmParameter Value="SelectedControlAllItemReferences" />
                <CrmParameter Value="SelectedControl" />
              </CustomRule>
            </EnableRule>
          </EnableRules>
        </RuleDefinitions>
        <LocLabels/>
      </RibbonDiffXml>
    </Entity>

javascript code>

BackGroundColorGrid (items, grid) {
    try {
        if (items) {
            //var index = $("#gridBodyTable").find("col[name=address1_addresstypecode]").index();

            //if (index != -1) {
                for (var i = 0; i < items.length; i++) {
                    var id = items[i].Id;
                    $(grid._element).find("tr[oid='" + id + "']").each(function () {
                        var theTr = $(this);
                        //console.log(i+ " - " + theTr.children('td').length)

                        //if (theTr.find("td").slice(index, index+1).text().toLowerCase().indexOf("Ship To") >= 0) {
                            theTr.find("td").css("background-color", "#FFFFFF");
                        //}
                    });
                }
            //}
        }
    }
    catch (e) {
        alert(e.description);
    }
}

Reference
MS Dynamics CRM 2011 - EnableRule, ValueRule, OrRule & CustomRule in Ribbon Customizations

MS Dynamics CRM 2011 - Ribbon Drop Down Menu

Customize the CRM Ribbon